Aaker David A <br/><br/>
Advertising management 

 - NJ  Prentice-Hall            1975 
 - xvi,612p.  cm. 
<br/><br/><label>ISBN: </label>0130159743 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>X:513-8, L5