TY  - BOOK
AU  - American Management Association Research and Development (Division)
ED  - American Management Association Research and Development (Division)
TI  - How to plan products that sell :  Guides for develo   
T2  - American Management  Association, management report.13
U1  - X:512.73.N5, J8 
PY  - 1958///
CY  - NY
PB  - A M A        
KW  - Marketing Survey
ER  -