Grayson Robert A <br/><br/>
Introduction to marketing   A practical approach    

 - NY  Appleton Century Crofts          1971 
 - xii,427p  cm. 
<br/><br/> Appendix: p 403-18 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, L1