TY - BOOK AU - Kerby Joe Kent TI - Consumer behavior: Conceptual foundations T2 - Dun-Donnelley Publishing Corporation Series in Marketing Ed by Ralph L Day SN - 0912212004 U1 - X:1:(S:44), L5 PY - 1975/// CY - NY PB - Dun-Donnelley KW - Consumption Economics ER -