TY  - BOOK
AU  - Terpstra Vern
TI  - International marketing
T2  - Holt, Rinehart and Winston Marketing Series
SN  - 003856191
U1  - X:51.1.N7, L2/TD3 
PY  - 1972///
CY  - NY
PB  - Holt Rinchart and Winston       
KW  - Marketing
N1  - Bibliography at the end of each chapter
ER  -