Cafarelli Eugen J <br/><br/>
Developing new products and repositioning mature b 

 - NY  John Wiley           1980 
 - xii, 253p  cm. 
 - Ronald Serieson Marketing Management .
<br/><br/> Bibliography: P 249 
<br/><br/><label>ISBN: </label>0471046345 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Survey
<br/><br/><label>Dewey Class. No.: </label>X:511, M0