Kotler Philip <br/><br/>
Marketing essentials 

 - Ontario  Prentice Hall Canada          1985 
 - xvii,521p  cm. 
<br/><br/> Bibliography: p 477-501; Glossary: p 502-10 
<br/><br/><label>ISBN: </label>0135571901   
<br/><br/><label>Source: </label> 404dt, 04/12/1985, SBD  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, M5