Johne Axel <br/><br/>
Successful product development  Management practices    

 - Oxford  Basil Blackwell Publications          1990 
 - xv,240p  cm. 
<br/><br/> Bibliography:p232-35; Appendix:p206-31 
<br/><br/><label>ISBN: </label>0631174486 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:511.30m73.N8, NO