TY  - BOOK
AU  - Cavusgil S Tamer
AU  -  Thorelli Hans B
TI  - International marketing strategy
SN  - 0080362850
U1  - X:54, L3;N0 
PY  - 1990///
CY  - Oxford
PB  - Pergamon Press         
KW  - Foreign Trade
N1  - Bibliography chapterwise
ER  -