TY  - BOOK
AU  - Hawkins Del I, and others
TI  - Consumer behavior:  Implication for marketing strat   
SN  - 0256028710
U1  - X:1:(S:44), M3 
PY  - 1983///
CY  - Plano
PB  - Business Publications         
KW  - Consumption Economics
ER  -