Lovelock Christopher <br/><br/>
Services marketing in Asia  Managing people, technology and strategy    

 - Singapore  Prentice Hall           2002 
 - xxi,706p  cm. 
<br/><br/><label>ISBN: </label>0130605662 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service Industry
<br/><br/><label>Dewey Class. No.: </label>X9(Y):51.4.P, P2