Day Ralph L Ed. <br/><br/>
Marketing models   Quantitative applications    

 - Sorenten  Intext            1971 
 - ix, 693p  cm. 
 - Intext Series in Marketing. Ed by Ralph L Day. Marketing models : Quantitative and Behavioral. Ed by Ralph L Day .
<br/><br/> Bibliography at the end of each chapter; Published Previously 
<br/><br/><label>ISBN: </label>0700223177 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing IRT Mathematics
<br/><br/><label>Dewey Class. No.: </label>X:51(B), K4;L1