Jain Subhash C <br/><br/>
Marketing planning and strategy 

 - 4 
 - South-Western  Ohio            1993 
 - xvii, 871p  cm. 
<br/><br/><label>ISBN: </label>0538826487 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51-8, M5;N3