TY  - BOOK
AU  - "Boyd Harper, and others"
TI  - Marketing management :  Cases from the emerging Cou
T2  - Stanford University Series in Business Management
U1  - "X:51-8y71, K6" 
PY  - 1978///
CY  - wESLEY
PB  - PUBLISHING COMPANY London     
KW  - Marketing
ER  -