TY  - BOOK
AU  - Varshney R L
AU  -  Bhattacharyya B
TI  - International marketing management:  An Indian perspective
U1  - "X:54-8.2.N7, M0;N6/TD3" 
PY  - 1996///
CY  - New
PB  - Delhi Sultan Chand India    
KW  - Foreign Trade
N1  - Appendix at the end
ER  -