BHAMHRA A.S. Strategic marketing - New "Delhi, Anmol Publications, " 1999 - "vii,213p" cm. Bibliography: p 345-49 ISBN: 8126102551 722.5 Standard No.: 200581 Source: "5281, 18/03/2014, RAJKIRAN BOOK AGENCY" Textbook Subjects--Topical Terms: Commerce Dewey Class. No.: "X:8, N9"