Kotwani Gurbux L Reference groups influence on consumer behaviour - Delhi University of Delhi 1979 - 127p cm. - "University of Delhi, Commerce and Business (Faculty of-), Dissertation" . Standard No.: 42715 Source: Thesis and Dissertations Subjects--Topical Terms: Consumption Economics Dewey Class. No.: "X:1:(S:44).2.N7, L9/Th"