TY  - BOOK
AU  - Roloff Michael E Ed.
AU  -  Miller Gerald R Ed.
TI  - Persuasion : New Directions in theory and research
T2  - Sage annual reviews of communication research.8
U1  - S8:771, M0 
PY  - 1980///
CY  - London
PB  - Sage Publications      
KW  - Communication-Psychology
ER  -