TY  - BOOK
AU  - Reynolds Janice
TI  - Practical guide to CRM: building more profitable customer relationships
SN  - 1578201020 (pbk)
U1  - D65,8(B):715, P2   TD 
PY  - 2002///
CY  - Gilroy
PB  - CMP Books        
KW  -  Customer relationship management
KW  - Computer science
N1  - Index p287; Glossary 269-285p
ER  -