TY  - BOOK
AU  - Sheth Jagdish N Ed.
AU  -  Sisodia Rajendra S Ed.
TI  - Does marketing need reform? : Fresh perspectives on the future
U1  - X:51, P9 
PY  - 2009///
CY  - New Delhi
PB  - Reference Press     
KW  - Buisness Economics
ER  -