Westing J. Howard <br/><br/>
Modern Marketing thought 

 - 3rd 
 - New York     Macmillan Publishing       1975 
 - xiii;533p.  cm. 
<br/><br/><label>Standard No.: </label>64113 
<br/><br/><label>Source: </label> Textual 
<br/><br/><label>Dewey Class. No.: </label>X:51, L5