Dube Jean-Pierre Ed. <br/><br/>
Handbook of the economics of marketing (Vol.1) 

 - Oxford  North-Holland (Elsevier)           2019 
 - xix,611p.  cm. 
 -  1 .
<br/><br/><label>ISBN: </label> USD 155.00 
<br/><br/><label>Standard No.: </label>142308 
<br/><br/><label>Source: </label> 100, 08/01/2020, Classic Book Service  Textual 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Conjoint analysis<br/> Digital marketing<br/> Microeconometric models<br/> Product life cycle<br/>Business Economics
<br/><br/><label>Dewey Class. No.: </label>X:51, Q9