Hunt Shelby D <br/><br/>
Foundations of marketing theory  Toward ageneral theory of marketing. 

 - New Delhi  Prentice Hall ofIndia      2002 
 - xv,323p.  cm. 
<br/><br/><label>Standard No.: </label>69132 
<br/><br/><label>Source: </label> Annuals, Advances 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, P2