TY  - BOOK
AU  - Glynn William Ed.
AU  -  Barnes James G Ed.
TI  - Understanding services mangement: Integrating marketing, organisational behaviour, operatios and human resource management
U1  - X9(Y):8.1'P, N5 
PY  - 1995///
CY  - New Delhi
PB  - Prentice Hall of india   
KW  - Service Industry Management
ER  -