Zeithaml Valarie A <br/><br/>
Services marketing  Integrating customer focus across the firm 

 - 4 
 - Boston  McGraw-Hill         2006 
 - xxvii,708p  cm. 
<br/><br/><label>Standard No.: </label>68371 
<br/><br/><label>Source: </label> Textual 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service Industry Market
<br/><br/><label>Dewey Class. No.: </label>X9(Y):51.1'P, P6