Semenik Richard J <br/><br/>
Principles of marketing   A global perspective      

 - 2 
 -  1995 
<br/><br/><label>Standard No.: </label>2527 
<br/><br/><label>Source: </label> Textual 
<br/><br/><label>Dewey Class. No.: </label>X:51-8, N5