Newell Frederick <br/><br/>
Why CRM doesn't work   How to win by letting customers manage the relationship      

 -  2003 
<br/><br/><label>Standard No.: </label>3106 
<br/><br/><label>Source: </label> Textual 
<br/><br/><label>Dewey Class. No.: </label>X:5171, P3