TY  - BOOK
AU  - Kaul Arshia Au.
AU  -  Jha P.C. Gu.
AU  -  Krishnamoorthy Mohan Gu.
AU  - University of Delhi. Faculty of Mathematical Science. Department of Operational Research
ED  - University of Delhi. Faculty of Mathematical Science. Department of Operational Research
TI  - Optimal advertisment strategies for product promotion
PY  - 2018///
ER  -