TY  - BOOK
AU  - Sachdeva Ishita Au.
AU  -  Goel Sushma Gu.
AU  - University of Delhi. Faculty of Science. Department of Home Science
ED  - University of Delhi. Faculty of Science. Department of Home Science
TI  - Exploratory study of customer engagement on purchase in branded retail:  physical stores and online portals
PY  - 2019///
ER  -