Gupta Deepak Handbook of advertising media and public relations - New Delhi Mittal Publications India 2005 - 674p. cm. ISBN: 8170999871 1495 Standard No.: 82877 Source: 1550, 30/03/2005, P.T. Book International Textual Subjects--Topical Terms: ECONOMICSPUBLIC RELATIONS Dewey Class. No.: X:513g, P5 (RR)