TY  - BOOK
AU  - Tull Donald S.
AU  -  Hawkins Del I.
TI  - Marketing research :  Measurement and mothods
SN  - 8120309618
U1  - X:51:f, N3 
PY  - 1993///
CY  - New Delhi
PB  - Prentice Hall of India India   
KW  -  ECONOMICS
KW  -  MARKETING
KW  - RESEARCH
ER  -