Kotler Philip Principles of marketing - 11th - New Delhi Prentice-Hall of India India 2006 - 671p. Appendices, Index cm. ISBN: 8177581074 450 Standard No.: 84014 Source: 11200, 29/03/2006, Govinda Book House Textual Subjects--Topical Terms: ECONOMICSMARKETING Dewey Class. No.: X:51, P6