TY  - BOOK
AU  - Keegan Warren J.
TI  - Global marketing management
SN  - 8120320662
U1  - X:51-8.1, P2 
PY  - 2002///
CY  - New Delhi
PB  - Prentice-Hall of India Private Limited India  
KW  -  ECONOMICS
KW  - MARKETING
ER  -