Katz Helen <br/><br/>
Media handbook    a complete guide to advetising media selection, planning, reserach and buying 

 - 3rd 
 - New Jersey   Lawrence Erlbaum Associates USA      2007 
 - xvii,189p.  cm. 
 - Lea's communication .
<br/><br/><label>ISBN: </label>0805857184 (pbk)  1524.89 
<br/><br/><label>Standard No.: </label>89411 
<br/><br/><label>Source: </label> 25218, 24/03/2008, Segment Book Distributors  Textual 
<br/><br/><label>Subjects--Topical Terms: </label><br/>SOCIOLOGY
<br/><br/><label>Dewey Class. No.: </label>Y:393g, P7(RR)