Aaker David A. <br/><br/>
Developing business strategies 

 - New York  John Wiley USA       1984 
 - 391p.  cm. 
 - Ronald series on marketing management, 1984 .
<br/><br/><label>Standard No.: </label>68231 
<br/><br/><label>Source: </label> Textual 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>X:8, M4