Backhaus Klaus <br/><br/>
International marketing translated by Brian Bloch 

 - New York  Palgrave Macmillan U. S. A.     2005 
 - 466p.  cm. 
<br/><br/><label>ISBN: </label>0333963881  2742.51 
<br/><br/><label>Standard No.: </label>84433 
<br/><br/><label>Source: </label> 2213, 31/03/2006, Bharat Scientific Syndicate  Textual 
<br/><br/><label>Subjects--Topical Terms: </label><br/> ECONOMICS<br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>X:51.1, P5