Delhi University Library System Search for 'su:{Operations research irt Marketing}'

Computer modelling and expert systems in marketing

]]> By Moutinho Luiz.
London Routledge 1994 .
xii,221p , Includes bibliographical references; Indexes 213-221p 0415089832 (hbd)

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Contemporary marketing research

]]> By McDaniel Carl.
Cincinnati South-Western College Publishing 1999 .
xxxvi,780p+vp Includes with Floppy disk , Appendix 1-2, A1-A43p; Index I1-I10p. 0538885076 (hbd)

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IEBM encyclopedia of marketing

]]> By Baker Michael J Ed.
London International Thomson Business Press 1999 .
xiii, 865p. , Includes bibliographical references; Index 833-865p cm..
1861523041 (hbd)

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Market response models: Econometric and time series analysis

]]> By Hanssens Dominique M.
Boston Kluwer Academic Publishers 1990 .
xii, 388p , Bibliography 339-380p; Indexes 381-388p 079239013X (hbd)

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Marketing research

]]> By Burns Alvin C.
Upper Saddle River, New Jersey Prentice Hall 2000 .
xxi,699p Includes with CD-ROM , Index 692-699p 0130174513 (pbk)

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