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Principles of marketing A global perspective by
Material type:  Text; Format:
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Language: English
Publication details: Ohio South-Western 1993
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 N3.
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Proceedings. Ed. by Dov Izareli, etc. V1. by
Material type: Text; Format:
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Language: English
Publication details: NY Wiley 1976
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51p1,N74 L6.
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Environment of marketing management Selections f by Series: Wiley Marketing Series
Edition: 3rd
Material type: Text; Format:
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Language: English
Publication details: NY Wiley 1974
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 L4.
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Essentials of the promotional mix by
Material type: Text; Format:
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Language: English
Publication details: NY Meredith Corporation 1970
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 LO.
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Economics of marketing by
Edition: 2
Material type: Text; Format:
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Language: English
Publication details: NY McGraw Hill 1978
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Marketing research Meaning, measurement and metho by
Material type: Text; Format:
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Language: English
Publication details: NY Macmillan 1976
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 L6.
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Marketing by agreement A cross-cultural approach by
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Language: English
Publication details: NY John Wiley 1984
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4.
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Marketing by
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Language: English
Publication details: NY John Wiley 1984
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Markets, prices and interregional trade by
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Language: English
Publication details: NY John Wiley 1970
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Direct marketing management by
Material type: Text; Format:
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Language: English
Publication details: NJ Prentice-Hall 1989
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M9.
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Controversy and dialogue in marketing by
Material type: Text; Format:
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Publication details: NJ Prentice-Hall 1975
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Cases in marketing research by
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Language: English
Publication details: NJ Prentice Hall 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M3.
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Marketing strategy and plans Systematic marketin by
Material type: Text; Format:
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Language: English
Publication details: NJ Prentice Hall 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8.73.N7 L9.
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Strategic market planning problems and analyticl by
Material type: Text; Format:
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Language: English
Publication details: NJ Prentice Hall 1979
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 L9.
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Marketing Concepts and decision making by
Material type: Text; Format:
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Language: English
Publication details: New York West Publishing Company 1987
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M7.
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Marketing by
Edition: 4
Material type: Text; Format:
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Language: English
Publication details: New York West 1993
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 M4;N3.
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Marketing and the social environment A readings by
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Language: English
Publication details: New York Petrocelli 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51:Y L3.
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Bottom up marketing by
Material type: Text; Format:
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Language: English
Publication details: New York McGraw Hill 1989
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 M9.
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Marketing research Measurement and method A text with cases by
Edition: 3rd
Material type: Text; Format:
print
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Language: English
Publication details: New York Macmillan 1984
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 L6;M4/TD3.
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Marketing research Measurement and methods by
Edition: 2nd
Material type: Text; Format:
print
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Language: English
Publication details: New York Macmillan 1980
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 L6,M0/TD3.
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Modern marketing thought by
Edition: 3
Material type: Text; Format:
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Language: English
Publication details: New York Macmillan 1975
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 K4;L5.
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Manager's guide to marketing research Survey of r by Series: Manager's Guide Serie. 2
Material type: Text; Format:
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Language: English
Publication details: New York John Wiley 1967
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 K7.
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Market research matters Tools and techniques for by
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Language: English
Publication details: New York John Wiley 2000
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 P0.
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Experimentation for marketing decisions by Series: Inter Text Marketing Research Series
Material type: Text; Format:
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Language: English
Publication details: New York Educational Publications 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 L3.
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Marketing information systems by
Material type: Text; Format:
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Language: English
Publication details: New York Amacom 1973
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Marketing information systems by
Material type: Text; Format:
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Language: English
Publication details: New York Amacom 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 L3.
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Marketing channels by Series: Prentice Hall Series in Marketing
Edition: 3
Material type: Text; Format:
print
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Language: English
Publication details: New Jersey Prentice Hall 1988
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 L7;M8.
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Essentials of marketing by
Edition: 3
Material type: Text; Format:
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Not fiction
Language: English
Publication details: New Jersey Prentice Hall 1986
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 K6;M6.
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Customer relationship management A Data based app by
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Language: English
Publication details: New Jersey John Wiley 2006
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8:(D6,9(B) P6.
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Fundamentals of marketing Additional dimensions, by
Edition: 2
Material type: Text; Format:
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Language: English
Publication details: New Delhi Tata McGraw Hill 1978
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 L1;L8.
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Case problems in marketing by
Material type: Text; Format:
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Language: English
Publication details: London Nelson 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51.3.N7 L3.
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Readings in marketing by Series: Harvard Business School Case Books,4
Edition: 2
Material type: Text; Format:
print
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Language: English
Publication details: London MCgrew-Hill 1949
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X : 51z7 H9.
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Readings in marketing by Series: Harvard Business School Case Books,4
Edition: 2
Material type: Text; Format:
print
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Not fiction
Language: English
Publication details: London MCgrew-Hill 1949
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X : 51z7 H9.
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Marketing An introductory text by
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Language: English
Publication details: London Macmillan Press 1995
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Marketing by Series: Longman Modular Texts in Business and Economics
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Language: English
Publication details: London Longman 1996
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Quantitative methods in marketing by
Edition: 2
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Language: English
Publication details: London International Thomson Business Press 1999
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Marketing digest by Series: Marketing Series
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Language: English
Publication details: London Heinemann 1988
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Emergence of modern marketing by
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Language: English
Publication details: London Frank Cass 2003
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Marketing Research Text and cases by
Edition: 3
Material type: Text; Format:
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Language: English
Publication details: Illinois Richard D Irwin Inc 1972
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 L2/TD3.
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Essentials of marketing by Series: Irwin Series in Marketing
Edition: 3
Material type: Text; Format:
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Language: English
Publication details: Illinois Richard D Irwin 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 L9;M5/TD3.
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