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Marketing Strategy, implementation and control by
Material type:  Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: 2004
Availability: Items available for loan: South Campus Library (1)Collection, call number: X:51-75.2'P P4.
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Service marketing: People, Technology,Strategy Lovelock C; Wirtz Jochen by
Edition: 4
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Delhi. Delhi., Pearson Education 2004
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4;3.
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Marketing Strategy: Text and Cases by
Material type: Text; Format:
print
Language: English
Publication details: Cengage 2019
Availability: Items available for loan: Central Library (1).
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Digital marketing: Strategy, planning & disruption by
Edition: 3rd
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Sage India 2025
Availability: Items available for loan: Ratan Tata Library (1).
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Services marketing : people, technology, strategy Lovelock C; Wirtz J by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: N.D N.D, Pearson Education 2004
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4.
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Services Marketing : People, technolgy, strategy Lovelock C by
Edition: 5
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Delhi Delhi, Pearson Education
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4;4.
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Services Marketing : People, technolgy, strategy Lovelock C by
Edition: 5
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Delhi Delhi, Pearson Education 2004
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4.
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Services marketing : people, technology, strategy Lovelock C by
Edition: Ed 4
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Pearson Pearson, Education Asia 2001
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P1.
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Strategy and marketing : Case approach Simmonds K by
Edition: 2
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: London London, Philip Allan 1986
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 M6.
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Marketing strategy in Indian Industry Sharma S D by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Anmol 1988
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X8(A).44 M8.
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Strategy marketing for educational institutions Kotler P; Fox K F A by
Edition: 2
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Jersey New Jersey, Prentice-Hall 1995
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51obT N5.
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Marketing strategy: A global perspective Stauble V R by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York New York, Harcourt Press 2000
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51.1 P0.
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Direct marketing : strategy, planning execution Nash E by
Edition: Ed 4
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Bew Bew, York McGraw-Hill 2000
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P0.
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Plotting marketing strategy: new orientation Adler L by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: London London, Business 1968
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 K8.
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Consumer behavior and marketing strategy by
Edition: 7th
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Tata McGraw Hill Publishing Company Limited India 2005
Availability: Items available for loan: Central Library (1)Collection, call number: X:321:(SN1) P5.
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Marketing planning and competitive strategy by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: 1972
Availability: Items available for loan: South Campus Library (1)Collection, call number: X:51-8 L2.
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Case in marketing channel strategy by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Harper and Row New York 1977
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51y773.N7 L7".
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Consumer behavior for marketing strategy. by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Availability: No items available.
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Marketing strategy and competitive positioning. by
Edition: 4th
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Pearson 2009
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 P9.
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Consumer behavior: Building marketing strategy by
Edition: 12th
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi McGraw Hill Education 2014
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44) M3;Q4/TD.
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Consumer behavior: Building marketing strategy by
Edition: 12th
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi McGraw Hill Education 2014
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44) M3;Q4/TD.
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Consumer behavior: Building marketing strategy by
Edition: 12th
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi McGraw Hill Education 2014
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44) M3;Q4/TD.
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Consumer behavior: Building marketing strategy by
Edition: 12th
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi McGraw Hill Education 2014
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44) M3;Q4/TD.
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Consumer behavior: Building marketing strategy by
Edition: 12th
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi McGraw Hill Education 2014
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44) M3;Q4/TD.
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Consumer behaviour : Implications for marketing strategy Hawkins D L by
Edition: 3rd
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Business Business, Publications 1986
Availability: Items available for loan: Faculty of Management Library (1).
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Cases in marketing management and strategy Quelch J A by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: United Kingdom United Kingdom, Prentice-Hall 1996
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51y7 N6.
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Marketing strategy in the pharmaceutical industry by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Cgapman and Hall U K 1991
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X9(F56).1.N9 N1.
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Consumer Behavior, Building Marketing Strategy by
Edition: 14
Material type: Text; Format:
print
Language: English
Publication details: Mcgraw Hill ; 2022
Availability: Items available for loan: Central Library (1).
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Services marketing: People technology strategy by
Edition: 9th
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Jersey World Scientific 2023
Availability: Items available for loan: Ratan Tata Library (1).
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Marketing strategy: The thinking involved by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Sage publication India Pvt. Ltd. 2013
Availability: Items available for loan: Ratan Tata Library (1).
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Services marketing : people, technology, strategy Lovelock C; Wirtz J by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: N.D N.D, Pearson Education 2004
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4.
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Services marketing : people, technology, strategy Lovelock C; Wirtz J by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: N.D N.D, Pearson Education 2004
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4.
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Services marketing : people, technology, strategy Lovelock C; Wirtz J by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: N.D N.D, Pearson Education 2004
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4.
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Services marketing : people, technology, strategy Lovelock C; Wirtz J by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: N.D N.D, Pearson Education 2004
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4.
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Marketing strategy: Decision focused approach Walker O.c And Others by
Edition: 4
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Tata Mc Graw hill 2003
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51Y7 P4.
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Consumer behavior and marketing strategy Peter J Paul; Olson Jerry C by
Edition: 7
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Boston Boston, McGraw Hill 2005
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:321:(SNI) P5.
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Services marketing: People, technology, strategy Lovelock C by
Edition: Ed 4
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Singapore Singapore, Addison Wesley Logman 2001
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P1.
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Services marketing: People, technology, strategy Lovelock C by
Edition: Ed 4
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Singapore Singapore, Addison Wesley Logman 2001
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P1.
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Marketing Strategy in Indian Industry Sharma S D by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Anmol Pub. 1988
Availability: Items available for loan: Faculty of Management Library (1).
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International marketing :Analysis and Strategy Onkvisit S; Shaw J J by
Edition: 2
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: USA USA, Macmillan 1990
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51.1 N0.
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Buyer behavior in marketing strategy Howard J A by
Edition: 2
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Englewood Englewood, Prentice-Hall 1994
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51obSNI N4.
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Plotting marketing strategy: new orientation Adler L by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: London London, Business 1968
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 K8.
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Consumer behavior: Building marketing strategy Nelson Amy by
Material type: Text Language: English
Publication details: USA Murphy and Moore 2022
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44) R2.
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Consumer behavior: Building marketing strategy Nelson Amy by
Material type: Text Language: English
Publication details: USA Murphy and Moore 2022
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44) R2.
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Consumer behavior: Building marketing strategy by
Edition: 12th
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi McGraw Hill Education 2014
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44) M3;Q4/TD.
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