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151.
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advertising worldwide by
Material type:  Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York Springer-Verlag 2001
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513.1.P P2.
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152.
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advertising worldwide by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York Springer-Verlag 2001
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513.1.P P2.
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153.
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154.
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155.
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156.
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157.
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158.
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159.
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Advertising. competition and consumer behaviour P by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Holt Rine hart and Winston 1981
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 M1.
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160.
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Advertisng today and tomorrow by Series: Unwin Professional Management Library
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Allen and Unwin 1974
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 L4.
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161.
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Advertsing and communication managements by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Englewood Cliffs Prentice-Hall 1982
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8N91 M2.
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162.
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Advertsing and communication managements by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Englewood Cliffs Prentice-Hall 1982
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8N91 M2.
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163.
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Assessing the effectivenes of advertising by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Business Booka 1975
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 L5.
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164.
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Brands Cost,concepts and case studies by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Taxmann Allied Services 2003
Availability: Items available for loan: South Campus Library (1)Collection, call number: X72:513:(Z2) P3.
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165.
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Business of advertising by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Longman 1974
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 L4.
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166.
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Cases in advertising and communications management by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Englewood Cliffs Prentice Hall 1972
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8.73.N7 L2.
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167.
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168.
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169.
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170.
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171.
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Cases in advertising and promotion management by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York Wiley 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8 M3.
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172.
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Choosing and using advertising agencies by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Business Books 1974
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 L4.
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173.
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Codes of advertising Fetishism and political econ by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Francis Pinter 1987
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513:(D65,45) M7.
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174.
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Compleat copywriter by Series: McGraw-Hill Series in Marketing and Advertising
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York McGraw-Hill Book Co. 1966
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 K5.
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175.
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Consumer choice in the third world A study of the by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Macmillan 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513.1(X).N8 M3.
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176.
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Cooperative advertising by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: 1953
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:512 J3.
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177.
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Creative advertising Theory and practice by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: NJ Prentice-Hall 1986
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 M6.
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178.
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Cult of beauty: Gender discourse in indian advertising by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: London, UK: Routledge, 2024
Availability: Items available for loan: Central Library (1)Collection, call number: X:513:(Y15).2 R4.
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179.
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Decoding advertisements Ideology and meaning in a... by Series: Ideas in Progress
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Marion Boyars 2002
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 P2/TD.
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180.
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Design of advertising by
Edition: 7
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Boulevard W C Brown 1994
Availability: No items available.
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181.
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Design of advertising by
Edition: 7
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Boulevard W C Brown 1994
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 N4.
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182.
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Dictionary of advertising Direct response marketing by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Pitman 1990
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513k N0/RR.
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183.
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Economic implications of advertising by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Methuen 1967
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 K7.
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184.
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Economics of advertising by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Macmillan 1981
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 M1.
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185.
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186.
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187.
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Effect of television advertising on children Revi by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Lexington Lexington Books 1980
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513:(D65,45).73.N7 M0.
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188.
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189.
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Effective advertising copy by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: 1956
Availability: No items available.
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190.
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Endless propaganda The advertising of public good by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London University of Toronto Press 2000
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513.73.N9 P0.
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191.
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Ethnography at work by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Oxford Berg 2006
Availability: Items available for loan: Central Science Library (1)Collection, call number: Y73 P6.
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192.
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193.
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Experimental marketing by Series: American Management Association Publication
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Bombay Taraporevala publishing 1980
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 M0.
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194.
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Financial advertising and public relations by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Business Books 1971
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513.3.N7 L1.
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195.
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Foundations of advertising Theory and practice by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Mumbai Himalaya Publishing 1997
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 M5;P0.
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196.
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Foundations of advertising Theory and practice by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Mumbai Himalaya Publishing 1997
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 M5;P0.
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197.
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Foundations of advertising Theory and practice by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Bombay Himalaya Publishers 1985
Availability: No items available.
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198.
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Foundations of advertising Theory and practice by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Bombay Himalaya Publishers 1985
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 M5.
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199.
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200.
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