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Corporate innovation Marketing and strategy by
Material type:  Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Croom Helm UK 1984
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: XM5:511-8 M4.
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Marketing: Based on first principles by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London Bloomsbury academic 2025
Availability: Items available for loan: Ratan Tata Library (1).
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Consumer behaviour Building marketing strategy by Series: Mc Graw Hill/Irwin Series in Marketing
Edition: 9
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Tata McGraw Hill Publishing India 2003
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44) M3;P4/TD.
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Personal brand management: Marketing human value by
Material type: Text; Format:
print
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; Literary form:
Not fiction
Language: English
Publication details: Switzerland Springer 2020
Availability: Items available for loan: Central Science Library (1)Collection, call number: X:9 R0.
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Strategic Marketing Planning: a step by step approach by
Edition: 2nd
Material type: Text; Format:
print
; Literary form:
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Publication details: London and New York Routledge 2024
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 R4.
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Design dimension strategy and the challenge of g by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Oxford Basil Blackwell 1986
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:511 M6.
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Strategic market management by
Edition: 8
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Jersey John Wiley & Sons 2008
Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0b8B P8 TB.
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Operations management in the travel industry by
Edition: 2
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Londan Cabi 2016
Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0bX:8 Q6.
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