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Services marketing:Text and cases Verma Harsh by
Material type:  Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Pearson Education 2008
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P8;7.
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Services marketing:Text and cases Verma Harsh by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Pearson Education 2008
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P8;7.
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Services marketing:Text and cases Verma Harsh by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Pearson Education 2008
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P8;7.
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Services marketing:Text and cases Verma Harsh by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Pearson Education 2008
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P8;7.
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Services marketing:Text and cases Verma Harsh by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Pearson Education 2008
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P8;7.
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Marketing issues in transitional economies Batra R by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Boston Boston, Kluwer Academic 1999
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 N9.
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Services marketing: text and cases Verma Harsh by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Pearson 2008
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51;2 P8.
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Services marketing: text and cases Verma Harsh by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Pearson 2008
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51;2 P8.
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Services marketing: text and cases Verma Harsh by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Pearson 2008
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51;2 P8.
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Marketing and branding : Indian scenario Kumar S R by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Pearson 2007
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:513.44 P7.
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Marketing imagination : new, expanded edition Levitt T by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: NY NY, Free 1983
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 M3.
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Services marketing : people, technology, strategy Lovelock C; Wirtz J by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: N.D N.D, Pearson Education 2004
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4.
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Marketing research : an applied orientation Malhotra N K by
Edition: 4
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Prentice Hall of India 2005
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X51:f P4;1.
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Marketing and selling professional services Forsyth P by
Edition: 3
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: London London, Kogan 2004
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4.
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Marketing for hospitality and tourism Kotler P And Others by
Edition: 3
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Pearson Education 2005
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X8(U8):51.
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Marketing strategies: for emerging markets Nargundkar R; Panda T K by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Excel 2005
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P5.
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Marketing essential principles, new realities Groucutt J And Others by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Kogan 2004
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4.
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When marketing becomes a minefield H B R by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Boston Boston, Harvard Business School 2004
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4.
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Services Marketing : People, technolgy, strategy Lovelock C by
Edition: 5
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Delhi Delhi, Pearson Education
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4;4.
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Services Marketing : People, technolgy, strategy Lovelock C by
Edition: 5
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Delhi Delhi, Pearson Education 2004
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P4.
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Marketing research measurment and method Tull D S; Hawkins D I by
Edition: 3
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: . ., Macmillan 1984
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51:f M4.
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Services marketing : people, technology, strategy Lovelock C by
Edition: Ed 4
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Pearson Pearson, Education Asia 2001
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P1.
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Marketing in the third world Kaynak E by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Prages Prages, Publishers 1982
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 M2.
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Marketing to changing consumer markets Michman R D by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: 0 0, Praeger 1983
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 M3.
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Services marketing : The Indian Experience Shanker R by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Delh,Manas Publication 1993
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51.44 N3;2.
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Services marketing : The Indian Experience Shanker Ravi by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Delhi Delhi, Manas Publication 1993
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51.44 N3.
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Marketing classics :Selection of influential Enis B M; Cox K K by
Edition: 6
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: USA USA, Allyn and Bacon 1988
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 L3.
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Perspectives on starategic marketing management. Kerin R A; Peterson R A by
Edition: 2
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: 0 0, Allyn and Bacon 1983
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 M3.
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Services marketing: The Indian Experience Shanker R by
Edition: Ed 2
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Delhi, South Asia Publication 1997
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51.44 N7;2.
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Marketing research: Measurement and method Tull D S; Hawkins D I by
Edition: Ed 6
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York New York, Macmillan Publications 1993
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51:f N3.
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Marketing research: Text and cases Boyd H W And Others by
Edition: Ed 7
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Delhi Delhi, A I T B S Publishers & Distributors 2000
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51:f P0.
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Strategy and marketing : Case approach Simmonds K by
Edition: 2
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: London London, Philip Allan 1986
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 M6.
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Marketing edge : Making strategies work Bonoma T V by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York New York, Free 1985
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 M5.
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Marketing in the third world Gauhar A by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Bombay Bombay, Xavier Institute Management 1972
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51.4 L2.
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Marketing research: measurement and method Tull D S; Hawkins D I by
Edition: 4
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York New York, Macmillan 1987
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51:f M7.
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Marketing management: strategies and programs Gulti J P; Paul G W by
Edition: 2
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: NY NY, Mc Graw Hill 1985
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 M5.
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Marketing strategy in Indian Industry Sharma S D by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Anmol 1988
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X8(A).44 M8.
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Marketing management: The Millennium Edition Kotler P by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Prentice Hall of India Pvt. Ltd 2000
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:510bt8 P0.
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Marketing research text and cases Boyd H W by
Edition: 6
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Homewood Homewood, Richard D Irwin 1988
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51:f M8.
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Marketing management in Indian perspective Jha S M; Singh L P by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Bombay Bombay, Himalya Pub. House 1988
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51.44 M8.
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Industrial marketing : Analysis, Planning & control Reeder R R by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Prentice-Hall Prentice-Hall, Int. 1987
Availability: Items available for loan: Faculty of Management Library (1).
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International marketing : Export ficing India Koul M Y by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Anmol 1989
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51.1 M9.
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Marketing research text and cases Harper W by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Homewood Homewood, Richard D Irwin 1990
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51:f N0.
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Bibliography of marketing Research methods Dickinson J R by
Edition: 3
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Toronto Toronto, Lexington Books 1990
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51:f N0.
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Political marketing : the Indian experience Sarwate Dilip M by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Tata McGraw Hill 1990
Availability: Items available for loan: Faculty of Management Library (1).
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Emerging trends in Indian Marketing Sahoo S C; Sinha P K by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Delhi Delhi, Academic foundation 1991
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51.44 N1.
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Marketing Research: text and cases Tull D S; Hawkins D L by
Edition: 5
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York New York, Macmillan 1990
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51:f N0.
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Marketing Research: text and cases Tull D S; Hawkins D L by
Edition: 5
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York New York, Macmillan 1990
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51:f N0.
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Marketing Research: text and cases Tull D S; Hawkins D L by
Edition: 5
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York New York, Macmillan 1990
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51:f N0.
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