Challenging the big brands : how new brands win market share with innovative design Evans J; Cullen C D
By: Material type:
TextLanguage: English Publication details: USA USA, Rockport 2004Description: 176pISBN: - 1-59253-093-1
- X:512 P4
Textbook
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Textbook
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Faculty of Management Library | Faculty of Management Library | X:512 P4 (Browse shelf(Opens below)) | Available | ML1350640 |
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Challenging the big brands : how new brands win market share with innovative design
APA
Evans J, . (2004). Challenging the big brands : how new brands win market share with innovative design. USA: USA, Rockport.
Chicago
Evans J, . 2004. Challenging the big brands : how new brands win market share with innovative design. USA: USA, Rockport.
Harvard
Evans J, . (2004). Challenging the big brands : how new brands win market share with innovative design. USA: USA, Rockport.
MLA
Evans J, . Challenging the big brands : how new brands win market share with innovative design. USA: USA, Rockport. 2004.
