From brand vision to brand evaluation The strategic process of growing and strengthening brands
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TextLanguage: English Publication details: Amsterdam Elsevier 2010Edition: 3Description: xv, 376p Bibliography: P 361-70 cmISBN: - 9781856177733
- X:51-8, P6; Q0
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| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
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Ratan Tata Library | Ratan Tata Library | X:51-8 P6; Q0 (Browse shelf(Opens below)) | Available | RT1474936 |
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From brand vision to brand evaluation
APA
de CHERNATONY Leslie, . (2010). From brand vision to brand evaluation. Amsterdam: Elsevier.
Chicago
de CHERNATONY Leslie, . 2010. From brand vision to brand evaluation. Amsterdam: Elsevier.
Harvard
de CHERNATONY Leslie, . (2010). From brand vision to brand evaluation. Amsterdam: Elsevier.
MLA
de CHERNATONY Leslie, . From brand vision to brand evaluation. Amsterdam: Elsevier. 2010.
