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Shopper, buyer and consumer behavior Theory, marketing application and public policy implications

By: Contributor(s): Material type: TextLanguage: English Publication details: New Delhi Biztantara 2003Edition: 2ndDescription: xxi,598p cmISBN:
  • `9788177223835
Subject(s): DDC classification:
  • X:1:(S:44), P3
Item type: General Books
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
General Books Ratan Tata Library Ratan Tata Library X:1:(S:44) P3 (Browse shelf(Opens below)) Available RT1460892

Bibliography: 364-373

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