Shopper, buyer and consumer behavior Theory, marketing application and public policy implications
Material type:
TextLanguage: English Publication details: New Delhi Biztantara 2003Edition: 2ndDescription: xxi,598p cmISBN: - `9788177223835
- X:1:(S:44), P3
General Books
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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General Books
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Ratan Tata Library | Ratan Tata Library | X:1:(S:44) P3 (Browse shelf(Opens below)) | Available | RT1460892 |
Bibliography: 364-373
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