Strategic customer management Integrating relationship marketing and CRM
By: Contributor(s): Material type:
TextLanguage: English Publication details: New Delhi Cambridge University Press 2013Description: xvii,529p cmISBN: - 9781107687325
- X:511, Q3/TD
General Books
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
General Books
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Ratan Tata Library | Ratan Tata Library | X:511 Q3/TD (Browse shelf(Opens below)) | Available | RT1460640 |
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Strategic customer management
APA
PAYNE Adrian, FROW Pennie, . (2013). Strategic customer management. New Delhi: Cambridge University Press.
Chicago
PAYNE Adrian, FROW Pennie, . 2013. Strategic customer management. New Delhi: Cambridge University Press.
Harvard
PAYNE Adrian, FROW Pennie, . (2013). Strategic customer management. New Delhi: Cambridge University Press.
MLA
PAYNE Adrian, FROW Pennie, . Strategic customer management. New Delhi: Cambridge University Press. 2013.
