Advertising and promotion An integrated marketing communications perspective
Material type:
TextLanguage: English Publication details: New Delhi McGraw Hill 2013Edition: 9thDescription: xliii,1016p. cmISBN: - 9781259026850
- X:513, P4;Q3/TD
General Books
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Ratan Tata Library | Ratan Tata Library | X:513 P4;Q3/TD (Browse shelf(Opens below)) | Available | RT1459152 |
Bibliography: p 241-49
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