Services marketing Integrating customer focus across the firm.

By:

Zeithaml Valarie A

Contributor(s):

Bitner, Mary Jo
GREMBLER Dwayne D

Material type:

TextLanguage: English Publication details: New Delhi McGraw Hill Education 2013Edition: 6thDescription: xxxii, 711 p. includes bibliographical references and indexISBN:

9781259026812

Subject(s):

Commerce

Other classification:

X9(Y):51 N6;Q3/TD

Item type:

Textbook

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Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Textbook	Ratan Tata Library	Ratan Tata Library			X9(Y):51 N6;Q3/TD (Browse shelf(Opens below))					Available			RT1461112

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