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Case studies in marketing, advertising and public by Series: Institute of Marketing
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Heinemann 1984
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8N91 M4.
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Cybermarketing How to use the internet to market by Series: Chartered Institute of Marketing
Edition: 2nd
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Oxford Butterworth-Heinemann 2000
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51:(D6,9(B),2771) P0.
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Effective sales management by Series: Marketing Series. Institute of Marketing
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Heinemann 1986
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:514-8 M6.
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Essentials of statistics in marketing by Series: Institute of Marketing, Publication
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Heinemann 1974
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51:(B28) L4.
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10.
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Fundamentals and practice of marketing by Series: Institute of Marketing
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Heinemann 1978
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 L8.
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11.
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Glossary of marketing terms by Series: Institute of Marketing
Edition: 2
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Heinemann 1981
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51k M1/RR".
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12.
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Legal aspects of marketing by Series: Institute of Marketing
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Heinemann 1984
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51:(Z) M4".
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13.
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Marketing book by Series: Institute of Marketing
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Heinemann 1987
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 M7.
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Marketing of services by Series: Institute Of Marketing
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Heinemann U K 1984
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X9(Y):51-8 M4.
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16.
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Marketing plans " How to prepare them, how to use" by Series: Institute of Marketing
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Heinemann 1984
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51-75 M4".
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17.
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Marketing research for managers by Series: Institute of Marketing
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Heinemann 1984
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M4.
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Image from Amazon.com
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New public sector marketing by Series: Chartered Institute of Marketing
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Financial Times Management 1998
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X93:51 N8.
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Principles and practice of export marketing by Series: Institute of marketing
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Heinemann 1985
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:54.3.N8 M5/TD3.
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