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| 082 | _aB2TX:8B, P4 | ||
| 100 | _aKotler Philip; Armstrong Gary | ||
| 245 | 0 | _aPrinciples of marketing | |
| 250 | _a10 | ||
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_aNew Delhi _b Prentice hall of India _c2004 |
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| 500 | _aReference R.1-14p.; Glossary G.1-12p.; Index I.1-19p. | ||
| 650 | _a Marketing and society | ||
| 650 | _a Marketing environment | ||
| 650 | _a Marketing strategy | ||
| 650 | _aMarketing management | ||
| 700 | _aKotler Philip; Armstrong Gary | ||
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